Let’s Talk About Fundraising!
The Blog - June's Fundraising Letter
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Fave Fundraising Sites
Fave Fundraising Sites
- The Agitator
Gets you thinking about the big picture in fundraising
- Fundraising Coach
Find usable info on all aspects of fundraising
- Fundraising & Philanthropy Australia
Gets you up to speed on fundraising in Australia. Lots of real campaign case studies
- Future Fundraising Now
Rants that actually give you practical tips and actions
- Kivi’s Non-Profit Blog
Commonsense resource on fundraising communications
- Passionate Giving
Simplifies the art and science of major gifts
- Sean Triner’s Blog
Big on donor data and what donors actually do
- Showcase Of Fundraising Innovation & Inspiration
See the creative from the world’s best fundraising campaigns

Save this helpful tax appeal planning list
I’m deliberately posting this earlier in the year. So you have TIME to think on these things before your tax appeal. And it’s deliberately called a planning list. Not a checklist.

Try this strategy to boost your Tax Appeal income!
This strategy is my favourite mid-level giving strategy for a reason. I’ve used it with many charities and found that it not only SIGNIFICANTLY boosts your appeal income, but it

Alternatives to “donor as hero” – based on proven donor psychology
Imagine this. As a smart fundraiser, you’ve put together a compelling appeal. It has an emotional story. A tangible offer. And direct asks in all the key places.
Then it

White saviourism in fundraising
Although not new, the concept of white saviourism is now an ethical dilemma that has reared its head again for fundraisers.
At the heart of it is the question:

THAT pie chart on writing DM – what can be done?
When I created the pictured meme and posted it on LinkedIn, I had no idea how popular it would turn out to be.
I just thought it would be a

Australia Post – a must read for fundraisers!
Yesterday, Australia Post announced letter delivery would be reduced to once every two days in metro areas.
Along with current delays due to the increase in online shopping parcels, this

Coronavirus messaging guide for fundraisers
Right now, I’m working on adaptations to charity appeal messaging due to the coronavirus. I know that many charities are struggling with finding the right words to address the pandemic

Fundraisers: coronavirus response
I’ve been in discussions with charities all morning about adapting upcoming appeals in light of the coronavirus. I’m hearing about events cancelled, charity staff moving to work from home, questions

Surgeons vs. fundraisers – let them do their jobs!
Fundraising copywriting is one of those professions that everyone thinks they can do better than the person trained in fundraising copywriting.
I’ve been writing fundraising copy for long enough to