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Although not new, the concept of white saviourism is now an ethical dilemma that has reared its head again for fundraisers.
At the heart of it is the question: how can we fundraise without encouraging white saviour narratives?
CATEGORIES
- AI
- Branding
- Charity photos
- Charity stories
- Christian charities
- Copywriting
- Data
- Design
- Direct mail
- Donor acquisition
- Donor behaviour
- Donor care
- Donor communications
- Donor retention
- Donor-centred language
- Donors
- Email fundraising
- Fundraising
- Fundraising appeals
- Fundraising costs
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- Major gifts
- Multichannel fundraising
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- Strategy
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- Uncategorized
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Tag: Christmas appeal
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CATEGORIES
- AI
- Branding
- Charity photos
- Charity stories
- Christian charities
- Copywriting
- Data
- Design
- Direct mail
- Donor acquisition
- Donor behaviour
- Donor care
- Donor communications
- Donor retention
- Donor-centred language
- Donors
- Email fundraising
- Fundraising
- Fundraising appeals
- Fundraising costs
- Fundraising strategy
- Major gifts
- Multichannel fundraising
- Online fundraising
- Strategy
- Testing
- Uncategorized
